Our work

In an effort to bring the best food to our consumers, Happy Roots works across the entire food chain, to consistently improve quality of local produce (grains, millets, cereals). We partner with farmers to conduct seed research, conserve & revive local grains and to process farm-fresh produce into delicious health food. Our agri-related activities in the state has positively impacted 15,000 farmers and has helped them generate alternate livelihood sources.  We initiated farming of some lost grains in Maharashtra, which have turned into successful farming projects for our communities. Some of our projects are displayed below.


Barley is a hardy crop, which was once farmed in dry, hot regions of Maharashtra. Barley slowly lost it's charm and became a wild crop which is now grown as a cattle feed in the Nasik and Gadhchiroli region of Maharashtra. In Yr 2017 we partnered with 1,200 small farmers from Akola (Maharashtra), Chetana Organics and Brewcrafts Microbrewing (popularly knows as Doolally) to revive this crop in Vidarbha. The project demonstration has been successfully completed and is transitioning into a commercially viable project to cover 100 acres land. Team Happy Roots has put together a delicious sweet snack made from this homegrown barley, which will be launched in October, 2017. 



Buckwheat is a pseudo-cereal or fruit seed which is usually found in himalayan regions of India. Buckwheat is rich in digestible protein, antioxidants and minerals. This seed is also gluten-free. Team Happy Roots, accidentally discovered this seed during a study project in the tribal hills of Ahmednagar district. Knowing the world popularity of Buckwheat, we initiated a dialogue and partnered with 50 tribal women farmers from the region, to grow this crop. Last year we did our first pilot farming of Buckwheat in association with Lokpanchayat and Baliraja Krushak Producer Company. We created our delicious Buckwheat Gingersnaps from our first harvest. The gingersnaps went on to become our highest selling product and gave the much deserved success to our farmer's hard work. This year in October we will harvest 1 tonne of Buckwheat (double of what we did last year). Our women farmers have started beekeeping on these farms; which has not only increased the crop yield but has become a profitable income source. 



Happy Roots is on a mission to conserve and revive indigenous grains & millets, which are either endangered or on the verge of extinction. Our team constantly works on innovating food products from local ingredients and giving them a modern twist. Results: unique products made from age-old ingredients which appeal to young, urban consumers. Our snack food is handmade by trained & certified rural women's groups in Maharashtra. Our first of it's kind food processing unit is situated in Ahmednagar district. This facility is completely owned, run and managed by rural women. This facility will become a symbol of rural women empowerment in the state and will guide generations to come.